Fluent, a pioneer in business data analytics based in London, has secured a robust $7.5M in seed funding. Investment leaders Hoxton Ventures alongside Tiferes Ventures showed strong support in this financial infusion.

Geared towards propelling its technical prowess, Fluent plans to funnel the capital into enhancing its platform's capabilities. A strategic expansion of its talent pool is also on the horizon, with a focus on attracting top-tier AI and machine learning specialists throughout Europe.