Fetch, a Madison, WI-based rewards app provider, secured $50M in debt financing from Morgan Stanley Private Credit. The funding will fuel the startup's growth across product innovation, AI capabilities, platform engineering, and partnership expansion.

Morgan Stanley Private Credit led the debt round for Fetch. The capital will enable the company to enhance its user experience, bolster machine learning tech, invest in engineering talent, and grow partner relationships.

Fetch plans to use the funds to refine its product for improved user and partner success, further develop proprietary AI/machine learning capabilities, reinforce its engineering team, and forge new strategic partnerships.